A podcast is a recording of audio discussion on a particular topic, like business or travel, which you can listen to. It is an essential tool for rapid business growth and the following tips will assist in its creation process:
1. Establishment of podcast concept: Before you can start recording your podcast, it is important to develop a standard concept. If you want to start a podcast that helps your company achieve a particular goal, you should consider where your expertise lies and what your listeners will enjoy. After concluding on the topic, the following elements should be put into consideration: Name, Format, and Length.
2. Find the right podcast software: With so many options out there, you’re probably wondering what podcast recording software you should use. The fact is, there are a lot of excellent choices, and it just all depends on exactly what kind of podcast software you’re looking for.
3. Secure your podcast equipment: You don’t need to spend any money on podcast equipment to get started! If you’re planning to start podcasting as a hobby, there are three pieces of equipment that is recommended – condenser microphone, noise cancelling headphones and a pop filter.
4. Cover Art: Creating good podcast cover art isn’t as scary as it seems! Before you jump in to designing the podcast cover art yourself or hiring someone else to design it, remember that the design should define the topic of your show and it should have more visuals than words. Start brainstorming your podcast’s art by watching shows on your favorite listening apps and noting what visuals stand out to you.
If you want to challenge yourself to design something, Canva is a handy – totally free – web-based design tool. There are pre-made templates that you can resize (to 3,000 x 3,000 pixels) and adjust with your wording and images.
5. Introduction: Intro is the most important audio element you’ll ever create for your podcast. It’s the first thing potential new listeners hear, and you have about 30 seconds to get their attention, so making a podcast intro is important. The first thing to consider is that your introduction should be made with your audience at the forefront of your mind. You want to make sure that it immediately communicates what your podcast is about.
6. Planning: Now that the branding pieces of the puzzle are coming together for your podcast, you have to start thinking about exactly what your listeners are going to hear, and how often they’re going to hear it. It’s important to develop an organized podcast planning routine from the beginning, because it’s not something that you do once. You need to know how to plan podcast content well from the start because it’s something you’ll be doing regularly.
Once you have your brand ready, you can start thinking about how to develop an episode outline. To ensure that your content is of high quality, interesting, and structured properly, it’s important to develop an outline or even a full-blown script if your podcast format (i.e. fiction storytelling, narrative, etc.) lends itself to that.
©2021. All rights protected. Florida Marketing Center, Florida, USA.